I got rich the moment I stopped paying myself

I used to think high income meant I was winning.

A few big paydays.

Nice car.

More money in the bank every month.

That’s what “success” looked like—until I realized…

I was optimizing for the wrong game.

See, most agency owners are stuck in that exact trap.

They work their face off.

Hit $1M+ in revenue.

Take home $30K/month…

And feel like they’ve “made it.”

But here’s what they don’t realize:

Every dollar you pull from the business now—

You’re stealing from its future.

The bigger your paycheck,

The smaller your valuation.

You can’t keep draining the tank

and expect to outrun the competition.

At some point, you’ve got to ask:

Am I building a business?

Or just funding a comfortable lifestyle with a lot of moving parts?

Because here’s the harsh truth—

Cash flow feels good.

But it won’t buy you back your time.

It won’t attract serious buyers.

It won’t compound into real wealth.

And the thing you need to aim for instead? 

ENTERPRISE VALUE.

When Veza was scaling aggressively, I stopped measuring success by how much I took home.

Instead, I started asking:

How much is this company worth if I removed myself from it?

Could this business run, grow, and sell without me in the middle of every fire?

The moment that shift happened—

Everything changed.

I went from “How do I grow my income?”

To “How do I grow the company’s value?”

That became my north star.

And from there, I made different decisions:

• Cut personal income to reinvest into acquisition plays

• Hired expert operators to replace myself in delivery

• Rebuilt our backend so it was lean, clean, and scalable

• Structured the business like I planned to sell it

And the result?

We scaled to a $10M enterprise value in just 2 years.

This is the part most founders never talk about.

They think keeping more money means they’re doing well.

But what actually gets you out of the business...

What makes you truly wealthy...

Isn’t cash flow.

It’s leverage.

It’s structure.

It’s equity.

You can’t sell a business built on your back.

You can sell a business with clean financials, a systemized backend, and a leadership team.

If you’re doing $1M–$3M right now and still living deal to deal…

Still duct-taping your backend…

Still pulling every lever yourself…

Then the next level isn’t “more hustle.”

It’s enterprise value.

That’s exactly what we build inside the Strategic Agency Growth Blueprint.

→ We clean up your ops

→ We optimize your margins

→ We install a leadership layer

→ We map your path to scale or sell

This isn’t about theory or coaching calls.

It’s a partnership to turn your business into a sellable, acquisition-ready asset.

Reply with “VALUE” and I’ll walk you through how to make the shift.

All the best,

Stefan